• @RightHandOfIkaros
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    207 months ago

    Atari was Infogrames. Like, Infogrames bought Atari and immediately dissolved real Atari and changed its own name. I don’t understand why they would do this?

    • @Kelly
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      7 months ago

      For something like shampoo having a company own multiple brands lets them dominate more real estate on the supermarket shelf.

      For video game publishers I’m not sure that makes as much sense.

      That said its hardly the craziest thing they’ve done

      https://en.wikipedia.org/wiki/Atari_SA#History

    • @Kyrgizion
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      67 months ago

      Besides finacial reasons, brand names have worth. Infogrames had a decent reputation so ostensibly, it still does. That instills trust in consumers, or at least that’s the theory.

  • @aeronmelon
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    117 months ago

    TIL the logo is an armadillo.

  • @[email protected]
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    77 months ago

    Atari itself is already an old brand that was bought up and slapped on a new company in this manner.

  • Destide
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    27 months ago

    Hopefully more on the nightdive side of retro refurbs

  • Joanie Parker
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    17 months ago

    They published Test drive 6 in the states. That’s my fondest memory of them.