When Rory McIlroy won the Masters for the second year in a row, Kalshi shared a photo of him on Instagram with the words, “Wait he’s goated.” When a video of NBA player Damian Lillard recovering from an injury circulated online, Kalshi’s main competitor Polymarket posted, “The league is cooked.”
If you don’t know what either of those phrases mean, it’s because you may not be the target audience.
The posts and hundreds of others like it are exposing younger people to prediction market platforms, where users can put money on the line for the outcomes of real-world events — or absurd ones like when the U.S. will confirm that aliens exist or whether Jesus Christ will return before 2027.
Just another way for billionaires to get people addicted to something and separate them from their money. The dopamine hits from gambling are a huge component of this practice, for sure, but it’s also due in part to the poverty imposed on us by the two ruling parties and the billionaires who are making them obscenely wealthy.
People could get the same rush by detaching from the fake reality and living in the constant warzone that is honest reality.
I’m pretty sure that rush wouldn’t be exactly the same.
Geez, remember when they just made cereals and granola bars?