I don’t think that’s really their main strategy anymore. They try to lock you in their ecosystem to make you subscribe to stuff and buy other, sometimes digital stuff.

Google is trying something similar with their 7 years of support for Pixel devices. I think it’s because the development of smartphones (and also computer hardware) has slowed down a lot overall (again, after Apple and AMD shaking it up really well).

Upgrading every year is even less compelling than it used to be, when there were much more significant upgrades.