For some reason I think of it as an older concept. Now Starbucks and coffee chains are popular.

Seinfeld on instant coffee https://youtu.be/uDrh5pujB9I?si=VdlVEREjMTNd2Bs7

Highlighting carlcook’s advice:

dissolve in cold water, ONLY THEN add hot water. The rationale behind it is that aromatics evaporate too quickly when the instant powder is infused with too/boiling hot water.

  • Yep. And that’s why it hasn’t been touched in 10 years. We grind fresh coffee in this house. And none of that weak Drip shit either. Cappuccino strength only. Stove top moca pot.