- cross-posted to:
- dataisbeautiful
- cross-posted to:
- dataisbeautiful
SimilarWeb has just released traffic estimates for June. According to these estimates, Reddit’s traffic has seen a 3.36% month-over-month decrease.
For comparison, here’s how traffic has changed for other popular social networking websites:
- Discord.com: +0.51%
- Twitter.com: -1.65%
- Instagram.com: -1.35%
- Facebook.com: -3.18%
- TikTok.com: +0.77%
- Pinterest.com: -2.27%
- Youtube.com: -2.02%
Source: https://www.similarweb.com/website/reddit.com/#overview
That’s true, but also bear in mind most of reddit’s active monthly users are barely interacting with the site (e.g., through clicking in off a search result, or following a link).
The average user engagement per day is in the single digit minutes, and the average post / comment count per day is <1… I know I used reddit a lot more than that.
So as the numbers drop further in July, consider that the share of highly engaged, highly active, content creating users has likely dropped by far more.