Ever wondered what’s under the guise of yet another developer tutorial or essay? Learn how “YouTube coders” have figured out monetization and what tactics they use to sell most of their products.

Highlights

Alright, here is purely my takeaway from what I gleaned. It’s not comprehensive by any means, so better watch the video first!

• 🤏 Meritocracy
  • Misconceptions to make you marketable: “10x dev”, “1% top software developers”, etc.
  • These YouTubers don’t want you to know that the world is unfair.
  • Students and AI fear as a market.
• 💸 Money
  • Mere numbers to bait clicks: “75+ LPA”, “HIGHEST SALARIES”, etc.
  • Skill gap is the silent part.
• 📈 Trend chasing
  • Fearmongering is popular as ever.
  • Videobloggers plant the seed in unsuspecting minds and then retract when it bites them.
• 💩 Bashing specific technologies
  • Saying “PHP bad” just because they use framework for unintended designs.
  • Switching involves burning previous technology, somehow.
• 😓 Regret videos
  • Bad message: software engineering is a race with finish line.
  • Trying to be relatable to the viewer by demonstratively showing resignation.
    • Regret about not knowing something.
    • Regret about using technology.
• 👻 Scare marketing
  • Fake pretence of machine replacing certain or all kinds of developers.

Watch

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