One class of epidemiological models that works for misinformation is known as the susceptible-infectious-recovered (SIR) model. These simulate the dynamics between susceptible (S), infected (I), and recovered or resistant individuals ®.

These models are generated from a series of differential equations (which help mathematicians understand rates of change) and readily apply to the spread of misinformation. For instance, on social media, false information is propagated from individual to individual, some of whom become infected, some of whom remain immune. Others serve as asymptomatic vectors (carriers of disease), spreading misinformation without knowing or being adversely affected by it.

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    fedilink
    13 days ago

    Very true. Gossip spreads quickly, even offline. When word got out that Vance sodomized a couch, he was doomed, even if it later turned out to be fake, lol.