This isn’t a news story, it’s a fucking ad.
Yep. Pretty smart to take the financial hit for a short time and gather free publicity for it while trying to save a declining franchise.
Clown food, made for clowns by clowns, orange felon approved.
Why spend the energy hating, just keep not going there
Thanks NBC for spreading the propaganda that a 273 billion dollar company with a 45% operating margin can decide not to gouge their customers in this rare instance.
You know those egg surcharges are never going away
In no rational sense is McDonald’s marketing strategy “news.”
McDonald’s: “It’s okay, these aren’t eggs.”
The fried eggs are real eggs, but they are also fried in a stupid amount of oil. It’s the “folded egg” that is just a sheet of yellow fiberglass insulation.
Great, I will continue my policy of eating McDonald’s only when trapped in an airport being held at gunpoint.
Ah yes, bringing it back to the price it should still be. Instead of that $5+ bullshit they’ve been charging for that tiny piece of shit sandwich.
no egg surcharges
February USDA projections:
https://www.ers.usda.gov/data-products/food-price-outlook/summary-findings
Egg prices in January 2025 were 53.0 percent higher than in January 2024 and surpassed the previous peak prices in January 2023. Egg prices are predicted to increase 41.1 percent in 2025
Farm-level egg prices are predicted to increase 82.6 percent in 2025
https://fred.stlouisfed.org/series/APU0000708111
Maybe they have long-term contracts or something and a supplier is eating the loss. Because otherwise, that’s sounds like it’s going to get expensive for them, unless they’re going to have limited supply of McMuffins or something.
EDIT: Ah.
Celebrate National Egg McMuffin Day: Because history makers deserve their own holiday. Grab an Egg McMuffin or Sausage McMuffin with Egg breakfast sandwich for just $1, available exclusively through the McDonald’s App on Sunday, March 2.*
You’re only getting their $1 Egg McMuffin if you install their app on your phone so that they can harvest data.
EDIT2: And I bet they have a per-customer limit.
EDIT3: Though that only explains “$1 Egg McMuffin Day”, not a lack of surcharges in general.
They’re already price gouging. The egg prices exploding is probably just a blip in their current margins.
Oh no! Those motherfuckers are going to go out of business! What are they thinking!?
