Kevin Roberts remembers when he could get a bacon cheeseburger, fries and a drink from Five Guys for $10. But that was years ago. When the Virginia high school teacher recently visited the fast-food chain, the food alone without a beverage cost double that amount.
Roberts, 38, now only gets fast food “as a rare treat,” he told CBS MoneyWatch. “Nothing has made me cook at home more than fast-food prices.”
Roberts is hardly alone. Many consumers are expressing frustration at the surge in fast-food prices, which are starting to scare off budget-conscious customers.
A January poll by consulting firm Revenue Management Solutions found that about 25% of people who make under $50,000 were cutting back on fast food, pointing to cost as a concern.
At the risk of sounding like a shill…Wendy’s biggy bag is an incredible value. $5 for a sandwich, fries, 4 nugs, and a drink.
I eat there like once a month at most but it’s the only fast food I’ll eat besides McDonald’s breakfast when I convince myself I deserve a treat (also like once monthly)
I don’t know a lot about fast food, so thanks for this. I’ll ask for if when I go there next time. Kids love this place
It’s still fast food so don’t go in expecting a delicacy or anything but it’s pretty great for the money.
I like the crispy chicken BLT option the best. When I’m feeling crazy I get asiago cheese on it.