Kevin Roberts remembers when he could get a bacon cheeseburger, fries and a drink from Five Guys for $10. But that was years ago. When the Virginia high school teacher recently visited the fast-food chain, the food alone without a beverage cost double that amount.

Roberts, 38, now only gets fast food “as a rare treat,” he told CBS MoneyWatch. “Nothing has made me cook at home more than fast-food prices.”

Roberts is hardly alone. Many consumers are expressing frustration at the surge in fast-food prices, which are starting to scare off budget-conscious customers.

A January poll by consulting firm Revenue Management Solutions found that about 25% of people who make under $50,000 were cutting back on fast food, pointing to cost as a concern.

  • @[email protected]
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    fedilink
    78 months ago

    It was most certainly cheap. Remember the dollar menu? You could get a McDonald’s cheeseburger and fries and drink for about $3 plus tax.

    • @jj4211
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      08 months ago

      Post said 5 guys has been over priced, not all fast food and not McDs. And that’s right, 5 guys I always found to be… “ok” but dreaded when the work guy would select 5 guys as “the lunch place” on his turn. Always about to spend a lot of money for a burger when I don’t even feel like a burger that day.