Totally agree the ‘good chap’ principle really doesn’t work these days where we have such a corrupt and dishonest government willing to sabotage their opposition at the expense of the country.

Personally I like the more meme style videos, up until this last week the LabourParty shorts and main channel videos have been very dry, boring policy stuff presented in a way that is just not engaging to a YouTube audience. Don’t get me wrong I really want to have the information contained in the videos, but you need to engage with your audience on YouTube, if they are not entertained or effectively informed, then the chances of them clicking on another video is very small.