“As if the creative future of the Western entertainment industry wasn’t already looking dire enough to begin with, Disney CEO Bob Iger has announced that, in an ostensible attempt to net the company a win after a string of back-to-back-to-back-to-back losses, the foreseeable future will see the House of Mouse turning away from original works in favor of producing easily marketable sequels.”
It’s eerily reminiscent of the Disney era of direct to VHS sequels that almost killed the company.
I hate the idea of going all in on IP they have versus original entertainment. The biggest attractions at Disneyland were original (jungle cruise, pirates of the Caribbean, the haunted mansion.)
As a former Disneyland park cast member, imo they have lost their way and what made them iconic storytellers. Leaderships has lost its creative edge and is writing films by committee. They want a culturally significant film they can virtue signal with and are trying to force it from the boardroom instead of hiring and encouraging diverse writers and giving them the freedom to tell their story.
“As if the creative future of the Western entertainment industry wasn’t already looking dire enough to begin with, Disney CEO Bob Iger has announced that, in an ostensible attempt to net the company a win after a string of back-to-back-to-back-to-back losses, the foreseeable future will see the House of Mouse turning away from original works in favor of producing easily marketable sequels.”
https://boundingintocomics.com/2024/05/07/disney-ceo-bob-iger-reveals-company-now-dedicating-itself-to-sequels-over-original-productions-theyre-known-and-it-takes-less-in-terms-of-marketing/
It’s eerily reminiscent of the Disney era of direct to VHS sequels that almost killed the company.
I hate the idea of going all in on IP they have versus original entertainment. The biggest attractions at Disneyland were original (jungle cruise, pirates of the Caribbean, the haunted mansion.)
As a former Disneyland park cast member, imo they have lost their way and what made them iconic storytellers. Leaderships has lost its creative edge and is writing films by committee. They want a culturally significant film they can virtue signal with and are trying to force it from the boardroom instead of hiring and encouraging diverse writers and giving them the freedom to tell their story.