The group, Global Alliance for Responsible Media, also known as GARM, is a voluntary ad-industry initiative run by the World Federation of Advertisers that aims to help brands avoid having their advertisements appear alongside illegal or harmful content. GARM confirmed it is still planning to defend itself in court.

The end of GARM marks a temporary victory for Musk and X CEO Linda Yaccarino, even though a judge hasn’t made a ruling yet.

  • Nougat
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    1971 month ago

    Remember, if you advertise on a Musk property and then decide not to advertise there anymore, he’ll sue you.

    • @someguy3
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      691 month ago

      Business genius devises plan to never get new advertisers.

      • ddh
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        1 month ago

        “That’s a future supergenius Elon problem”, thought present supergenius Elon.