Plunging U.S. revenue at X risks opening up a "massive hole" on its balance sheet that Musk needs to plug to stave off its financial collapse.

Musk’s repeated outbursts against advertisers have dried up the main source of revenue for the loss-making company formerly known as Twitter. A recent decision to sue them for heeding his own advice to not buy ads on the platform hasn’t helped. At some point, he will have to provide a fresh infusion of cash to salvage his $44 billion takeover.

  • @takeda
    6•25 days ago

    I think it was originally supposed to be “let that sink in” so they let it in.

    But, yeah unless there’s some kind of 5D chess that I’m not seeing, he is sinking it.

    • @littlewonder
      2•24 days ago

      Maybe since he’s full MAGA now, he’s merely decided he’s tired of winning.