I don’t see how this is legal, but people on Tik Tok peddling miracle “medicine” are becoming more common every day. No FDA approval, no research. Just their marketing hype and false promises. This one, lady is showing some sort of probiotic and claiming it can help people suffering from severe acid reflux and gastrointestinal reflux disease or GERD, replacing medicine that has been tested for decades.
Influencer = Sales person
Ehh more like marketing. But clearly pushing snakeoil in this case.
Marketing is ensuring your product offering matches what people want.
I don’t see how an influencer pushing a particular probiotic product fits this