Like it was with Netflix, the password sharing crackdown is a necessary evil. The former wild west left potentially billions of dollars and millions of subscriptions on the table. Netflix added roughly six million subscribers in the first quarter following the program’s rollout. The options are also (slowly) pushing more users to the ad-supported plan, which generates more average revenue/member (ARM).

Ugh 🤮 I was hoping people would be more defiant than this.