Brett Yormark, the B12 commissioner, has floated Gonzaga and UConn on multiple occasions, on the notion that basketball is dramatically undervalued and that the top basketball conference is too important to ignore if you’re the SEC and B1G.
The presidents have pushed back, with the common theory being they’re content with where the conference is basketball-wise (arguably already #1) and loathe to dilute football any further because being football #3 is at least as important as being basketball #1.
Brett Yormark, the B12 commissioner, has floated Gonzaga and UConn on multiple occasions, on the notion that basketball is dramatically undervalued and that the top basketball conference is too important to ignore if you’re the SEC and B1G.
The presidents have pushed back, with the common theory being they’re content with where the conference is basketball-wise (arguably already #1) and loathe to dilute football any further because being football #3 is at least as important as being basketball #1.
ah ok.