I had a boss who was like this once. Every time someone would hire him as the VP of marketing for their company, he would immediately say they need to rebrand. But would he hire someone or some company to do the necessary research and create a brand based on market needs? No! Every single time he would go to some website where you post a design contest and have people submit entries for the new logo. No other thought went into it. Then the company would be stuck with a new but poorly thought out brand that would require loads of bandaid fixes for years to come. I only worked for him twice, but it was twice too many and this always made my blood boil.
The lesson here is, pay professionals appropriately who know what they’re doing.
I was tricked into working for him a second time by my former manager. See, my former manager was excellent but he left before crazy boss man was revealed to be as crazy as he was. So when former manager asked if I wanted to join him at his new job I didn’t skip a beat. I literally found out on my first day when he welcomed me to the team and said “it’s like we’re getting the band back together!”. But I’m glad I stayed because my company fired him literally the day before they announced wfh cuz COVID. And then everything was great… Minus the COVID stuff of course.
I had a boss who was like this once. Every time someone would hire him as the VP of marketing for their company, he would immediately say they need to rebrand. But would he hire someone or some company to do the necessary research and create a brand based on market needs? No! Every single time he would go to some website where you post a design contest and have people submit entries for the new logo. No other thought went into it. Then the company would be stuck with a new but poorly thought out brand that would require loads of bandaid fixes for years to come. I only worked for him twice, but it was twice too many and this always made my blood boil.
The lesson here is, pay professionals appropriately who know what they’re doing.
How did you end up working for him a second time?
Maybe the guy rebranded and OP didn’t realize it was the same guy.
That sneaky fuck
Poor dude passed by the mirror and couldn’t hold it back, made a sell for rebrand and god dammit, he won.
I was tricked into working for him a second time by my former manager. See, my former manager was excellent but he left before crazy boss man was revealed to be as crazy as he was. So when former manager asked if I wanted to join him at his new job I didn’t skip a beat. I literally found out on my first day when he welcomed me to the team and said “it’s like we’re getting the band back together!”. But I’m glad I stayed because my company fired him literally the day before they announced wfh cuz COVID. And then everything was great… Minus the COVID stuff of course.