Edit: to clarify: the message in the ad is actually ironic/satirical, mocking the advice for cyclists to wear high-viz at night.

It uses the same logic but inverts the parts and responsabilities, by suggesting to motorists (not cyclists) to apply bright paint on their cars.

So this ad is not pro or against high-viz, it’s against victim blaming

Cross-posted from: https://mastodon.uno/users/rivoluzioneurbanamobilita/statuses/113544508246569296

  • @[email protected]English
    3•4 days ago

    It’s not like there’s always the choice. My previour car was red, and I wish I could have bought me current one in a bright color, like red or orange, but there was just black or grey, it’s so boring

    • @TreczoksEnglish
      3•3 days ago

      There you are right. Anything but black, gray, and white has become nearly extinct.