When you want all content to be about that one thing.
Having an account for new_project_that_does_thing means all posts/comments by and messages to that account are about the project and not intermixed with other stuff. Basically when it is all about the thing and not your account talking about the thing.
When you want all content to be about that one thing.
Having an account for new_project_that_does_thing means all posts/comments by and messages to that account are about the project and not intermixed with other stuff. Basically when it is all about the thing and not your account talking about the thing.