Summary

Many Americans joining China’s social media platform RedNote are encountering strict censorship uncommon in Western platforms.

One non-binary user had a post asking if the platform welcomed gay people removed within hours.

Posts on LGBTQ+ topics, fitness photos, and sensitive cultural content have been censored, frustrating users unfamiliar with China’s moderation rules.

RedNote is hiring English-language moderators to handle the influx. While some users enjoy cultural exchange, others criticize restrictions.

Analysts see RedNote’s growth among US users as a soft power win for China.

  • @PugJesus
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    166 hours ago

    I suppose the real question is whether most users will balk at this and move to a new platform, or just accept it.

    My bet is that they’ll just accept it.

    • Avid Amoeba
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      5 hours ago

      It would be interesting to see what the effects are. I’ve heard that TikTok is the only mainstream social media where leftist content isn’t attenuated by the algorithm. Don’t know if that’s true or not, but if it is, and if we assume Red Note is similar in that regard, and if you bet right, they’ll keep getting exposed to leftism without corpo platforms being able to stop it. Unless they do another ban. I’m curious whether there would be a point when the TikTok > Red Note users would realize that and refuse to go back to the corpo propaganda machines.

      • @[email protected]
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        119 minutes ago

        Out of curiosity, what leftist content do you see there that the “western” social media sites won’t allow on their platform?