Sports federation Athletics Australia announces a rebrand to Australian Athletics in a move they say reflects the sport's evolution.

Athletics Australia is rebranding to “Australian Athletics” — a move that might appear subtle to most people but which the sports federation said would provide a “bold, new identity” to allow it to capitalise on a golden era ahead.

  • MHLoppyOP
    8•2 days ago

    They’re still called athletes I guess? but for some reason we* nonetheless never (?) use “athletics” to mean “all sports”. I’d never really thought about how it’s a bit strange until this thread!

    * at least here - can’t speak definitively for everybody

    • @Th3D3k0yEnglish
      5•2 days ago

      at least here - can’t speak definitively for everybody

      That doesn’t sound very American of you…

      • MHLoppyOP
        6•2 days ago

        Well I linked to an article from the Australian national broadcaster, so that tracks :P