- cross-posted to:
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- economics
- cross-posted to:
- [email protected]
- economics
Summary
Tesla’s European sales dropped 45% in January, with market share falling from 1.8% to 1%.
This decline comes as CEO Elon Musk faces backlash over his political interventions, including support for Germany’s far-right AfD and ties to Donald Trump’s administration.
Tesla sales plummeted in Germany and France, and it trailed Chinese EV rival BYD in UK registrations.
Despite Tesla’s slump, Europe’s electric vehicle market grew by 34%, with Germany, Belgium, and the Netherlands posting strong gains.
There’s no doubt a sales drop due to Musk, but all their factories aren’t producing and selling their best model (Y) due to the upgrade, and people have also put off buying a Tesla knowing it was about to happen at the start of 2025.
We won’t know the true drop until that vehicle is ramped up at all the factories, which means we won’t have proper QoQ numbers until q3 or q4, but I imagine at the month level we might see comparable numbers somewhere in q3.