Decades ago, in undergrad, I wrote a paper on recessions and the effects on everyday items. Oddly enough, the less money people have, the more likely that they will spend a tiny amount on luxury goods like chocolates. You add up all those people who buy small boxes of chocolates when they normally wouldn’t, and you’ve got your uptick in sales.
Yep, becomes a lot less important to save towards something when you have less than before. Those small luxuries are a mental health savior. That plus all the feel-good chemistry that happens with things like chocolate.
Decades ago, in undergrad, I wrote a paper on recessions and the effects on everyday items. Oddly enough, the less money people have, the more likely that they will spend a tiny amount on luxury goods like chocolates. You add up all those people who buy small boxes of chocolates when they normally wouldn’t, and you’ve got your uptick in sales.
Yep, becomes a lot less important to save towards something when you have less than before. Those small luxuries are a mental health savior. That plus all the feel-good chemistry that happens with things like chocolate.