While it appeared as satire, Abode says it is dead serious about taking on Adobe.

TL;DR:

Semple, a multi-disciplinary British artist, promised to build “a brand new suite of world-class design and photography tools, with an uncanny similarity to the tools you’ve been indoctrinated in.”

“There’s a really urgent need for a suite of creative tools for creators that they actually own rather than rent. In a way, this first started when Adobe and Pantone decided to paywall the Pantone colors and I created Freetone — which was a free color plugin so creators could continue to access their palette,” he says.

“I have lawyers, and I’ve taken advice. We have solid plans in place. I would also point out that nobody has seen the final branding and no software that infringes on any of Adobe’s trademarks has been produced,”

“I have successfully challenged IP owned by Tiffany and Co, Pantone, Mattel, and others over the years. I feel we have a good and thorough understanding of where the legal line is and an ability to get as close to that as possible without overstepping it.”

  • @deongEnglish
    1•1 year ago

    It’s going to be extremely hard to convince a court that the thing you’re making is both a parody and a legit competitor you believe users should switch to.

    As you point out, parody has to be a comment on the thing you’re parodying. In the Hyundai example, the problem was that it was commenting on something else. The problem here is that it’s simply not a comment on anything. It’s a product you’re making to compete with the original.