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Norway Took On Meta’s Surveillance Ads and Won::Meta has long fought Europe’s demands that it get people’s consent before using their data for targeted ads. Then a Norwegian regulator threatened fines of $100,000 per day.
It’s around $10 per person in Norway. Which I imagine is quite a bite of their profits. Going by the average revenue per user (world), it’s more than a third of that, so even accounting for profit margins likely being higher in Norway, it’s potentially a huge chuck of their profits, if not all of them and a bit.