It’s called A-B testing. All of the big shops do it to increase profits. You can automate it by giving the system a lot of possible variations, and then it will tell the shop owner which design generated the most orders, shopping cart value, items viewed, time on site and other metrics after a few hundred users had tried it.
Is there any actual evidence of this?
Or is Temu’s revenue growing independently of the changes to the splash screen?
It’s called A-B testing. All of the big shops do it to increase profits. You can automate it by giving the system a lot of possible variations, and then it will tell the shop owner which design generated the most orders, shopping cart value, items viewed, time on site and other metrics after a few hundred users had tried it.