The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them::The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

  • @Katana314English
    7•1 year ago

    “He’s losing blood!! Quickly, we need to get him to a hospital!!”
    Car assistant: “Oh, boy. I smell an easy upsell.”