The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them::The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

  • @ViewSonikEnglish
    1•1 year ago

    We all said the same thing about subscription streaming services 5-10 years ago and now look where we are. Nothing we can do unless the masses stop buying this bullshit