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The Unity pricing debacle has taken an unfortunate, dangerous turn. In a new report from Bloomberg, the company has reportedly canceled a town hall meeting due to what the publication called credible death threats. According to Bloomberg, Unity CEO John Riccitiello was set to address employees Thursday morning, but the companywide meeting was canceled and two of Unity’s offices were closed because of the alleged threats.
Ah, the GamerGate issue. A hugely fascinating dive into consumer management & fury.
It has come up a few times in college communications courses, but it’s difficult to have a neutral discussion about.