Despite being a free product, free search engines make a lot of money. Kagi’s Why Pay for Search says that, “In 2022 Google generated USD $224.47 Billion dollars from advertisement revenue while processing approximately 8 Billion searches per day. At 365 days per year this amounts to approximately USD $0.07 revenue per search. If an average user searches 5 times per day, assuming a 30 day month this results in Google generating USD $11 revenue per user per month.