I had to use the mobile version of Chrome recently on a locked down work device with an MDM policy that prevented installation of other browsers. It made me realize I had no idea just how far gone the mobile web has become with ads.

As an experiment I grabbed a random article on my Google News feed for today and opened it in Chrome with no ad blocking allowed and Samsung Internet with ad blocking enabled to compare.

Chrome produces a nightmarish hell scape of ads that just gets worse the further down you scroll.

Samsung Internet isn’t perfect because there is still a large banner taking up space at the top of the screen, but it blocks all of the ads in the article along with the website’s own ads for other articles.

The cynic in me, however, acknowledges that the truth of the situation looks more like this, even with ad blocking enabled.