The long fight to make Apple’s iMessage compatible with all devices has raged with little to show for it. But Google (de facto leader of the charge) and other mobile operators are now leveraging the European Union’s Digital Market Act (DMA), according to the Financial Times. The law, which goes into effect in 2024, requires that “gatekeepers” not favor their own systems or limit third parties from interoperating within them. Gatekeepers are any company that meets specific financial and usage qualifications, including Google’s parent company Alphabet, Apple, Samsung and others.
Exactly. It’s a complete non-issue in Europe.
Google are attempting to start this fight in Europe in hopes that they can push Apple to change in the US as well. The whole green bubble thing is US-only, but Google haven’t been even remotely successful in trying to force Apple to change, and Apple’s “remedy” to the issue is “Get an iPhone”.