The idea that doing little things yourself adds up to much bigger and more cumulative impacts is lost on most people. Instead they tend to fixate on the idea that if no one else is (visibly-to-them) making sacrifices, and my own personal effort is so small, why should I bother?
The idea that doing little things yourself adds up to much bigger and more cumulative impacts is lost on most people. Instead they tend to fixate on the idea that if no one else is (visibly-to-them) making sacrifices, and my own personal effort is so small, why should I bother?