That’s interesting… Seems like the jerky group may have been rationalizing to insulate themselves from guilt. It’s harder to eat meat if you think about it like you are eating a being. It’s easier to eat if you dissociate meat from its source.
Wonder if that was a conscious or unconscious thought process in the participants in the study.
Here is the video where I heard about the study. It’s a good video, but the relevant part is towards the end, 20:30. It would be interesting if to know if they asked any followup questions afterwards to find out if the jerky had occured to them when they were judging the minds in the questions.
That’s interesting… Seems like the jerky group may have been rationalizing to insulate themselves from guilt. It’s harder to eat meat if you think about it like you are eating a being. It’s easier to eat if you dissociate meat from its source.
Wonder if that was a conscious or unconscious thought process in the participants in the study.
Here is the video where I heard about the study. It’s a good video, but the relevant part is towards the end, 20:30. It would be interesting if to know if they asked any followup questions afterwards to find out if the jerky had occured to them when they were judging the minds in the questions.