Normally I tune out to this annual debate since it feels so polarised and stale, but the messaging from Woolworths, Cricket Australia, the Australian Open and others this year suggests big companies are concerned about an attitude shift within Australian society. It seems they’ve decided the inevitable backlash is now worth it because the silent majority has begun leaning in favour of change.

Is this just a natural result of this being the first post-referendum Australia Day or is there a longer-term change unfolding here?

  • @[email protected]
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    10 months ago

    These companies have entire public relations departments that can see the writing on the wall. The people who want to celebrate Australia day as it currently is are dying out / becoming irrelevant. Millenials will soon be the largest generation. Sure there are still millenials that have no problem celebrating Australia day, but they are increasingly in the minority. Even moreso in gen z.

    Personally I don’t even know if i think the date should be changed anymore. Maybe it would be better if we embraced Indigenous Australian’s experience and treated it as a day of mourning. Essentially, stop cebrating on this day and treat it more like rememberence day. A day where we reflect on the ongoing impacts of colonisation and commit to rectifying injustices. A day of truth telling. I’m happy to go with what Indigenous Australians think is best.

    • Gorgritch_Umie_Killa
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      410 months ago

      I’ve thought for a little while now that we should treat it like ANZAC day. The beginning of the day is reserved for ceremony and respectful reflection, which is followed by gradually more social things, like a community breakfast, then by lunch a more celebratory tone is adopted.

      In this way the day comes round to identifying with all the emotions someone may hold in themselves about this place.