For the last few years franchise movies like star wars, marvel, etc. made money regardless of quality. However now it seems like audiences are being choosier when it comes to these kinds of tentpole releases. I’ve seen some people online say that the movie/theater industry is losing people in general but I don’t think that’s the case.

Super Mario and spiderverse made a lot of money. And Oppenheimer, Barbie, and Dune seem to be tracking well. I think the problem is that people are getting sick of the same old stuff and need more than just a brand name to go to the theater. What do you you think?

  • @[email protected]OPEnglish
    24•1 year ago

    That’s true. I should have titled the end of the “risk free” franchise film. Disney and WB drop 200 million on a movie and start filming without a coherent script because they knew that the film would coast on the name alone. I think those days might be gone. Marvel and others might need to step up their game to survive.

    • @echoplex21English
      6•1 year ago

      Agreed completely. Writing and Direction are key and studios will definitely need to recognize that (ironic considering the writers are still in strike).

    • pjhenry1216
      3•1 year ago

      I think this is more accurate. You still need effort. I will say Flash and IJ are probably not the best examples though. Flash wasn’t bad and neither was IJ. Flash suffered due to the antics of the Ezra. It also had very inconsistent VFX. Even when sitting in a damn cockpit, they still out a layer of CGI over Ezra when they’re in the suit and it looked awful. If practical effects can be done practically, they should do so. They clearly could do good VFX in the movie, but it’s clear when it wasn’t needed. Faces are still difficult, so they should avoid working on them when they don’t need to. Rubber masks work. I can’t imagine they cost more than the VFX, but based on how they treat VFX artists, who knows. Moreover, it retread a lot of ground that was already done in Flashpoint. Plus, you have the conservatives trying to cancel (and in the same breath arguing against cancelling others) anything that has a woman replacing a man, or an actor that identifies with any of the LGBTQ+ letters.

      Indiana Jones on the other hand suffered because the target audience has aged out of theaters. Crystal Skull definitely didn’t pick up a large contingent of fans. The style of movie is definitely aged. Current moviegoers like consistency down to the detail. Indiana Jones does not have that. None of it makes sense when you start to analyze any plot point. But it was never supposed to. The major plot points are more important. Everything else was an excuse to put Indy into ridiculous scenarios. That type of action hero movie just isn’t popular with the main movie going audience.