Key Points
- As shoppers await price cuts, retailers like Home Depot say their prices have stabilized and some national consumer brands have paused price increases or announced more modest ones.
- Yet some industry watchers predict deflation for food at home later this year.
- Falling prices could bring new challenges for retailers, such as pressure to drive more volume or look for ways to cover fixed costs, such as higher employee wages.
They won’t. They will continue to cut costs by skipping health and safety requirements and laying off employees. There must always be profit.
There must always be as much profit as possible no matter who suffers*