I find it fascinating that the cheaper the movie was to make, the better it did at the box office. The Kelvin movies leaned heavily on the CGI trap, and it doesn’t seem to have worked.
What should Trek movies of the future do differently? What did the old movies do so well? What did the newer movies do wrong? (and vice versa).
That said, TMP was bound to do better than the other TOS films just by virtue of being the first new Star Trek in years.