Multi-tiered cakes, elaborate floral displays and choreographed first dances: The traditional white wedding has been long considered a hallmark of American life.

The obsession with lavish weddings grew to a fever pitch in the years following the start of the Covid-19 pandemic. At the same time, inflation soared — and the average cost of a wedding broke $30,000 for the first time in 2023, according to The Wedding Report, a research company that tracks wedding data.

Now, after two years of elevated inflation eating into consumers’ wealth, for some engaged couples, splurging on a dessert table or extra sprays of flowers, which are the definition of “nice to haves,” has become a much less justifiable decision. That’s bad news for wedding vendors who provide services like videography, photo booths and catering.

Meanwhile, those vendors are facing a more worrisome existential threat: a looming drop in the overall number of weddings.

  • @[email protected]
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    68 months ago

    We spent way too much on our wedding, but it is what my wife wanted and her parents were footing the majority of the bill so I was in no position to say no (although I did seriously suggest we take the money and use it as a down payment on a house). I was all for just skipping the wedding altogether and thought it was a waste of money.

    But, man, I’m glad we did it. Friends from HS and college all came together, many of whom I hadn’t seen in a while and had not hung out altogether in one place for even longer. Family came in from all over. I got to meet a lot of her family I probably would have never met (because they came from other countries). It was a grand party where everyone had a blast that I got to spend with all the people I’ve loved throughout my life.

    You are absolutely right, it was not a practical usage of a lot of money, and I would have been you before my wedding. I certainly think we could have cut a lot of stuff to make it cheaper and I still would have gotten the same enjoyment from it. But foregoing it altogether would have been, in retrospect, a big mistake.

    • @Paddzr
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      38 months ago

      How many years ago was it? But yeah, everyone is different. I have no family and my in-laws would find it hard to visit us. Our friend groups is rather small too. I’m glad you did enjoy it.

      • @[email protected]
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        18 months ago

        More than 12 years ago. And don’t get me wrong, I absolutely understand that everyone is different. I was just offering up someone who shared the same opinion, but in the end had a different experience.