In 2004 the German company Heckler & Koch’s product catalog was released at an industry trade show. Unfortunately their photographer didn’t notice that their cartridges had been loaded backwards into the magazine.
This sparked a meme of sorts among HK enthusiasts where they would mimic the error stating that was infact the correct way for HK pistols.
Here’s two examples:
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It’s for when you want to shoot things behind you
The best ads are the ones that still generate attention long after the first publication.
I’ma buy an HK now!
Not just the photographer, there was probably a Product Manager and/or a Marketing Manager that signed off on that.
I worked for that company and from everything I’ve seen there I’m honestly not surprised.
Everyone truly is pretending they know what they are doing. Any interesting stories you can tell from your time at HK?
The coolest thing I experienced was in my apprenticeship. I got choosen to help prepare the shooting range for investors but they left without really shooting anything so I and another apprentice could shoot basically all still produced products except MGs and grenade launchers.
The most interesting things I shot that day were an MP5k in a briefcase, a silenced MP7 which was really quiet, an HK417 in full-auto which was uncontrollable, the G28 (Bundeswehr version of the civil version of the HK417) on a long shooting range and the prototype of the HK433.
That’s pretty neat. What was your impression of the HK433?
I didn’t see or feel much difference to the HK416 or G36 since it’s basically a hybrid of those two. It’s another gas-operated 5,56mm assault rifle with little to no recoil but it looks really cool.
They didn’t know how bullets worked
“Accuracy, Reliability”… 🤔
It’s like when I write “attention to detail” in my resume and then have a few typos.
“Attemption” Hey, you TRIED! :)
Wide part of the magazine, wide part of the casing. It kinda makes sense if you look at them (without looking at the gun).
Flat back of the casing, flat back of the magazine.
Edit: more obvious in your hand
Photographer was making sure it would look right if the image got flipped, obviously.
