Don’t look now but Elon suddenly started to pay attention to Tesla and has begun to micromanage Tesla prices and deliveries.

And this is almost certainly going to blow up in his face. TSLA sold fewer vehicles last quarter than any time in 2023 (despite lowering prices), and Elon Musk is firing sales reps AND increasing prices. What does he think is going to happen?

Well… as bad as Q1 2024 looks, Q2 2024 will have even worse sales. Raising the price won’t help, especially if Tesla sale centers just lost a ton of staff who helped finalize sales.