There was a bit of news in the world of decentralized social media over the past few weeks. It kicked off with the announcement that Jack Dorsey had left the board of Bluesky. This was followed by an interview Jack gave to Mike Solana where he explained his thinking on all of this. There was also a flurry of talk claiming (misleadingly) that Jack had endorsed ExTwitter.
Great article! I had not heard of many of these projects, and it’s great to see an intelligent conversation about the struggle to keep social content accessible and “complete”, for lack of a better word, while also providing necessary structure to curb abuses from users, criminals, and gatekeepers alike.
Neatly separated the concerns of content, algorithm, and branding.
In other words, in the past, Bluesky was supposed to be the protocol, with Twitter being one platform using Bluesky’s protocol. But when Elon killed everything, Bluesky also had to step up and replace the Twitter part — the service part — itself, offering a reference app built on the protocol.
Huh. I did not know that.
