I hope it goes well!

For starters, users will join the Mozilla.social instance with their Mozilla accounts, which also provides access to the Firefox browser, Mozilla’s VPN, Pocket and other products, simplifying access to its suite of tools. The instance isn’t yet open to the public, but is experimenting with hundreds of users for the time being.

An interesting strategy and over all an interesting read. I wonder how it will pan out

It will probably never become mainstream because for-profit companies pour billions into marketing their own social networks and it’s simply impossible to compete.

But if non-profit/free alternatives like Mozilla/Lemmy grab a bit of the cake for users that value privacy and other motives, I’ll be satisfied.

As a Firefox user I’m incredibly happy with all that Mozilla is doing lately.