A lawsuit filed in California by concert giant AXS has revealed a legal and technological battle between ticket scalpers and platforms like Ticketmaster and AXS, in which scalpers have figured out how to extract “untransferable” tickets from their accounts by generating entry barcodes on parallel infrastructure that the scalpers control and which can then be sold and transferred to customers.
By reverse-engineering how Ticketmaster and AXS actually make their electronic tickets, scalpers have essentially figured out how to regenerate specific, genuine tickets that they have legally purchased from scratch onto infrastructure that they control. In doing so, they are removing the anti-scalping restrictions put on the tickets by Ticketmaster and AXS.
So Ticketmaster and AXS are suing to maintain their monopoly on scalping?
The very few artists who do, and have the creative freedom to so do are probably the only ones who could get away with this. Convention Centers don’t seem to have the same density of existing Ticketmaster relationships, and while they’d have to pay to bring in seating at some, I bet they could do it for something similar to Ticketmaster’s middleman fees.
I’m not sure the difference between costs for concert venues and convention centers, but if it’s anywhere near comparable, it could be feasible.