Since December, Nike has lost about 30% of employees who worked primarily on sustainability initiatives, due to layoffs, voluntary departures or transfers to other duties. Already, the company was missing its targets for reducing emissions.
Your body adapts to the footwear you grow up in. If you grow up wearing shoes with lifted heels, your tendons will shorten to compensate. The average running shoe these days has a heel lift of about 10mm (6mm lower than when I was in college). Of you wear shoes like this all the time you’ll experience Achilles tendon pain if you try to transition into a show with a heel to toe drop of 6mm or less too quickly.
You’ll see barefoot running advocates saying you can run injury free with 0mm of drop, or at the very least without more injuries than a shod runner, but people frequently misinterpret that to mean “you should start going barefoot immediately” which isn’t what any barefoot coach would recommend. In fact for most athletes what makes the most sense is a mix of shod and unshod running. Super ironically, to bring it back to Nike, they DO have a couple of really important innovations in running technology. One of those was that Oregon’s long distance coach, and Nike’s founder, created a custom pair of shoes for one of his athletes who was experiencing Achilles tendon pain on her long runs. The innovation was to take a mostly flat running shoe (as was the style at the time) and introduce a 4mm foam wedge to relieve that tendon pain so she could still get in her long miles.
Note! Even then, at the beginning of Nike, the advice to the high level athlete was “mostly run this way, but sometimes put on these other shoes.” That’s still what most serious coaches and athletes are doing. You do most of your running with a pair of shoes with some lift or barefoot, and then you do a minority of your mileage in a shoe that’s more or less minimal than your daily trainer. The real fallacy of running footwear is the notion that any one single thing is your solution to everything.
Appreciate the context, thanks! It seems like, as with all things, a diversity of stresses on the body builds resiliency. I rock climb and while the shoes have improved over the years, they are still brutal on the feet. You can feel how they mold your feet because if you take a month off, everything feels totally different and much tighter. While I’m a little worried about damage, I’ve never had any issues but I mostly attribute that to wearing a bunch of different shoes for different activities, plus barefoot when I can.
I understand what each of these words mean, but have no idea what you’re saying.
Your body adapts to the footwear you grow up in. If you grow up wearing shoes with lifted heels, your tendons will shorten to compensate. The average running shoe these days has a heel lift of about 10mm (6mm lower than when I was in college). Of you wear shoes like this all the time you’ll experience Achilles tendon pain if you try to transition into a show with a heel to toe drop of 6mm or less too quickly.
You’ll see barefoot running advocates saying you can run injury free with 0mm of drop, or at the very least without more injuries than a shod runner, but people frequently misinterpret that to mean “you should start going barefoot immediately” which isn’t what any barefoot coach would recommend. In fact for most athletes what makes the most sense is a mix of shod and unshod running. Super ironically, to bring it back to Nike, they DO have a couple of really important innovations in running technology. One of those was that Oregon’s long distance coach, and Nike’s founder, created a custom pair of shoes for one of his athletes who was experiencing Achilles tendon pain on her long runs. The innovation was to take a mostly flat running shoe (as was the style at the time) and introduce a 4mm foam wedge to relieve that tendon pain so she could still get in her long miles.
Note! Even then, at the beginning of Nike, the advice to the high level athlete was “mostly run this way, but sometimes put on these other shoes.” That’s still what most serious coaches and athletes are doing. You do most of your running with a pair of shoes with some lift or barefoot, and then you do a minority of your mileage in a shoe that’s more or less minimal than your daily trainer. The real fallacy of running footwear is the notion that any one single thing is your solution to everything.
Appreciate the context, thanks! It seems like, as with all things, a diversity of stresses on the body builds resiliency. I rock climb and while the shoes have improved over the years, they are still brutal on the feet. You can feel how they mold your feet because if you take a month off, everything feels totally different and much tighter. While I’m a little worried about damage, I’ve never had any issues but I mostly attribute that to wearing a bunch of different shoes for different activities, plus barefoot when I can.
fair cop.