• Peloton is introducing a $95 “used equipment activation fee” for bikes purchased from outside its official channels in the US and Canada, aiming to boost revenue and maintain onboarding quality for new subscribers.
  • The fee has sparked criticism as it reduces the cost savings typically associated with buying secondhand equipment and diverges from practices in other industries, potentially discouraging used market purchases.
  • Peloton’s hardware sales continue to decline, but subscription revenue has seen slight growth; the company still faces financial struggles despite cost-cutting measures and layoffs.
  • @rottingleaf
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    43 months ago

    Should just be illegal. Either you buy a thing or you rent it. This is cheating.

    • @[email protected]
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      13 months ago

      Anyone who has already purchased a Prloton, should be able to resell it. If they can’t, then I see a class action coming.

      New sales could do this I guess, hopefully people will stop buying from crap companies

      • @rottingleaf
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        13 months ago

        If they can’t, then I see a class action coming.

        They talk about class action lawsuits so often, do those really still work to kill a company?