YouTube has found a new way to bypass ad blockers by integrating ads directly into video content via "server-side ad insertion," complicating the detection and blocking of ads. How will ad blockers respond?
  • @GoodieEnglish
    2•2 hours ago

    I’m really curious if they can make video injection of ads cost effective.

    It feels like mangeling video streams into one, potentially re-encoding the video as they go… sounds expensive