Mike Lindell, the controversial founder of MyPillow and vocal ally to Donald Trump, is claiming ignorance over the neo-Nazi symbolism in his pillow prices.
Lindell’s pillow company, which he founded in 2009, is currently offering customers the “Standard Classic MyPillow” for $14.88 reduced from $49.98.
But the discount has got critics pointing out a popular neo-Nazi symbol lurking behind the price.
The numbers 14 and 88 are two popular white supremacist numeric symbols, according to the Anti-Defamation League.
The first is a nod to the “14 words” slogan, “We must secure the existence of our people and a future for white children,” coined by David Lane – a member of the white supremacist terrorist group known as The Order.
Meanwhile, 88 is a common code meaning “Heil Hitler”, because H is the eighth letter in the alphabet.
Doesn’t Walmart often price things at xx.88?
Hmm. Maybe maybe not. See #2 here: https://thekrazycouponlady.com/tips/store-hacks/walmart-price-tags
#2 literally shows an item priced at $14.88
That was my first instinct, but no… The specific inclusion of 14 & 88, together and in that order?
Walmart just did it to be noticeably less than competitors, who often would price items ending in .99, .98, or .97.
I thought that those were levels of price reduction.
.99 is normal
.98 is on sale
.97 is deep sale, never going to be cheaper
That’s how my buddy who worked at WallyWorld 20 years ago explained it.