Websites, radio stations, podcasts, and so forth ought to be stood up by party members with access to money—the Harris campaign and associated groups, by the way, spent about $5 billion losing this election—particularly if they can replace genuine local news that has been gutted by private equity and Facebook, or if they are centered on subjects typically neglected by liberals like sports or gaming. The core strategy is to set up publications with progressive views but likely to have broader appeal. Honest partisanship should be the standard, rather than a pretend above-it-all “objective journalism” that in practice means bending reality completely beyond recognition to benefit Donald Trump.
Things like Fox are backed by billionaires who don’t care what it costs or if it’s profitable. They are ideologically driven like no one else. So ad free radio, whatever. Listening to mainstream is excruciating because they have so many god damn ads.
Left media is simply not as good. Right wing will lie straight out and propagandize everything they can. They don’t care. Left wing media is beholden to the truth. They can try to copy some of the sensationalization but it doesn’t hit nearly as hard, it’s just reacting to the right wing nutso because they can’t make their own nutso.
Hate and anger are easy emotions. The right wing media loves this. On the left side you have to think and analyze issues which is much harder.